Advertising and promotion - an integrated marketing communications perspective - George E. Belch, Michael A. Belch
Advertising And Promotion 6th
Intorduction to Advertising & promotion : An Integrated Marketing Communications Perspective, 3rd Ed.
Advertising and Promotion : An Integrated Marketing Communications Perspective, 5th Ed.
Advertising and Promotion: An Integrated Marketing Communications Perspective, 3rd Ed.
Advertising and Promotion; An Integrated Marketing Communications Perspective, 6th Ed.
Advertising and Promoting: an integrated marketing communications perspective