Marketing Management: Knowledge and Skills
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amikomlib-11752016-08-08 00:00:00Resource Centre UNIVERSITAS AMIKOM YOGYAKARTAMarketing Management: Knowledge and SkillsJ. Paul PeterMarketing Management: Knowledge and Skills, 7/e, by Peter and Donnelly, serves as an overview for critical issues in marketing management. The text strives to enhance knowledge of marketing management and advance student skills so they can develop and maMcGraw HillTEXT |
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Universitas Amikom Yogyakarta |
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Perpustakaan Yogyakarta |
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Marketing Management: Knowledge and Skills, 7/e, by Peter and Donnelly, serves as an overview for critical issues in marketing management. The text strives to enhance knowledge of marketing management and advance student skills so they can develop and ma |
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Marketing Management: Knowledge and Skills, 7/e, by Peter and Donnelly, serves as an overview for critical issues in marketing management. The text strives to enhance knowledge of marketing management and advance student skills so they can develop and ma J. Paul Peter Marketing Management: Knowledge and Skills |
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TEXT |
author |
J. Paul Peter |
author_facet |
J. Paul Peter |
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J. Paul Peter |
title |
Marketing Management: Knowledge and Skills |
title_short |
Marketing Management: Knowledge and Skills |
title_full |
Marketing Management: Knowledge and Skills |
title_fullStr |
Marketing Management: Knowledge and Skills |
title_full_unstemmed |
Marketing Management: Knowledge and Skills |
title_sort |
marketing management: knowledge and skills |
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McGraw Hill |
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1742475236421402624 |