Consumer Behavior and Marketing Strategy, 8e

Consumer Behavior and Marketing Strategy, 8e

Saved in:
Bibliographic Details
Main Author: J. Paul Peter
Format: TEXT
Published: McGraw Hill
Subjects:
Consumer Behavior provides students with the knowledge and skills necessary to perform consumer analyses that can be used for understanding markets and developing effective marketing strategies. The authors have developed what they call the Wheel of Cons
Tags: Add Tag
No Tags, Be the first to tag this record!
PINJAM

Similar Items

Similar Items