Global Marketing

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Main Author: Warren J. Keegan
Format: TEXT
Published: Prenhallindo
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id amikomlib-1913
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spelling amikomlib-19132016-08-08 00:00:00Resource Centre UNIVERSITAS AMIKOM YOGYAKARTAGlobal MarketingWarren J. KeeganSynopsis: Following the tradition of Keegans acclaimed Global Marketing Management, this groundbreaking full-color book offers a concise introduction to the field that is presented in a lively reader-friendly style. The authors integrate relevant real-woPrenhallindoTEXT
institution Universitas Amikom Yogyakarta
collection Perpustakaan Yogyakarta
topic Synopsis: Following the tradition of Keegans acclaimed Global Marketing Management, this groundbreaking full-color book offers a concise introduction to the field that is presented in a lively reader-friendly style. The authors integrate relevant real-wo
spellingShingle Synopsis: Following the tradition of Keegans acclaimed Global Marketing Management, this groundbreaking full-color book offers a concise introduction to the field that is presented in a lively reader-friendly style. The authors integrate relevant real-wo
Warren J. Keegan
Global Marketing
description
format TEXT
author Warren J. Keegan
author_facet Warren J. Keegan
author_sort Warren J. Keegan
title Global Marketing
title_short Global Marketing
title_full Global Marketing
title_fullStr Global Marketing
title_full_unstemmed Global Marketing
title_sort global marketing
publisher Prenhallindo
publishDate
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