Cutting Commercials: how to create the worlds best TV ads for brands in the 21st century

Cutting Commercials: how to create the worlds best TV ads for brands in the 21st century

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Main Author: Jim Aitchison
Format: TEXT
Published: Prentice Hall
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This is the definitive step-by-step guide to creating cutting edge television commercials, exploring everything from how television communicates to how to sell concepts. Individual chapters address hot issues in advertising development, and global advertis
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id amikomlib-1947
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spelling amikomlib-19472016-08-08 00:00:00Resource Centre UNIVERSITAS AMIKOM YOGYAKARTACutting Commercials: how to create the worlds best TV ads for brands in the 21st centuryJim AitchisonThis is the definitive step-by-step guide to creating cutting edge television commercials, exploring everything from how television communicates to how to sell concepts. Individual chapters address hot issues in advertising development, and global advertisPrentice HallTEXT
institution Universitas Amikom Yogyakarta
collection Perpustakaan Yogyakarta
topic This is the definitive step-by-step guide to creating cutting edge television commercials, exploring everything from how television communicates to how to sell concepts. Individual chapters address hot issues in advertising development, and global advertis
spellingShingle This is the definitive step-by-step guide to creating cutting edge television commercials, exploring everything from how television communicates to how to sell concepts. Individual chapters address hot issues in advertising development, and global advertis
Jim Aitchison
Cutting Commercials: how to create the worlds best TV ads for brands in the 21st century
description
format TEXT
author Jim Aitchison
author_facet Jim Aitchison
author_sort Jim Aitchison
title Cutting Commercials: how to create the worlds best TV ads for brands in the 21st century
title_short Cutting Commercials: how to create the worlds best TV ads for brands in the 21st century
title_full Cutting Commercials: how to create the worlds best TV ads for brands in the 21st century
title_fullStr Cutting Commercials: how to create the worlds best TV ads for brands in the 21st century
title_full_unstemmed Cutting Commercials: how to create the worlds best TV ads for brands in the 21st century
title_sort cutting commercials: how to create the worlds best tv ads for brands in the 21st century
publisher Prentice Hall
publishDate
_version_ 1742475441626677248

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