Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure

Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure

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Main Author: Alfred A. Marcus
Format: TEXT
Published: Pearson Education,Inc.
Subjects:
What keeps great companies winning, year after year, even as yesterdays most hyped businesses fall by the wayside? Its not what you think > or what youve read. To find the real answers, strategic management expert Alfred Marcus systematically reviewed
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spelling amikomlib-20672016-08-08 00:00:00Resource Centre UNIVERSITAS AMIKOM YOGYAKARTABig Winners and Big Losers: The 4 Secrets of Long-Term Business Success and FailureAlfred A. MarcusWhat keeps great companies winning, year after year, even as yesterdays most hyped businesses fall by the wayside? Its not what you think -- or what youve read. To find the real answers, strategic management expert Alfred Marcus systematically reviewed Pearson Education,Inc.TEXT
institution Universitas Amikom Yogyakarta
collection Perpustakaan Yogyakarta
topic What keeps great companies winning, year after year, even as yesterdays most hyped businesses fall by the wayside? Its not what you think -- or what youve read. To find the real answers, strategic management expert Alfred Marcus systematically reviewed
spellingShingle What keeps great companies winning, year after year, even as yesterdays most hyped businesses fall by the wayside? Its not what you think -- or what youve read. To find the real answers, strategic management expert Alfred Marcus systematically reviewed
Alfred A. Marcus
Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure
description
format TEXT
author Alfred A. Marcus
author_facet Alfred A. Marcus
author_sort Alfred A. Marcus
title Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure
title_short Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure
title_full Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure
title_fullStr Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure
title_full_unstemmed Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure
title_sort big winners and big losers: the 4 secrets of long-term business success and failure
publisher Pearson Education,Inc.
publishDate
_version_ 1742475474189156352

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