APA (7th ed.) Citation

Moriarty, S. Advertising Principles and Practice. Pearson Education,Inc.

Chicago Style (17th ed.) Citation

Moriarty, Sandra. Advertising Principles and Practice. Pearson Education,Inc.

MLA (8th ed.) Citation

Moriarty, Sandra. Advertising Principles and Practice. Pearson Education,Inc.

Warning: These citations may not always be 100% accurate.