Understanding Broadcast and Cable Finance : A Primer For The Nonfinancial Manager

Understanding Broadcast and Cable Finance : A Primer For The Nonfinancial Manager

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Bibliographic Details
Main Author: Alan Batten
Format: TEXT
Published: Focal Press
Subjects:
From on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees, electronic media deal with financial principles and jargon that are unique to American business. Understanding Broadcast and Cable Finance helps
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