APA (7th ed.) Citation

allen, C. T. Advertising and integrated brand promotion, 3e. Thomson.

Chicago Style (17th ed.) Citation

allen, Chris T. Advertising and Integrated Brand Promotion, 3e. Thomson.

MLA (8th ed.) Citation

allen, Chris T. Advertising and Integrated Brand Promotion, 3e. Thomson.

Warning: These citations may not always be 100% accurate.