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amikomlib-2719 |
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amikomlib-27192016-08-08 00:00:00Resource Centre UNIVERSITAS AMIKOM YOGYAKARTABusiness Marketing Management ; B2BThomas W. SpehProviding treatment of business-to-business marketing, this work captures and integrates the developments in market analysis, relationship management, supply chain management, marketing strategy development, and electronic commerce. It provides treatment oThomsonTEXT |
institution |
Universitas Amikom Yogyakarta |
collection |
Perpustakaan Yogyakarta |
topic |
Providing treatment of business-to-business marketing, this work captures and integrates the developments in market analysis, relationship management, supply chain management, marketing strategy development, and electronic commerce. It provides treatment o |
spellingShingle |
Providing treatment of business-to-business marketing, this work captures and integrates the developments in market analysis, relationship management, supply chain management, marketing strategy development, and electronic commerce. It provides treatment o Thomas W. Speh Business Marketing Management ; B2B |
description |
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format |
TEXT |
author |
Thomas W. Speh |
author_facet |
Thomas W. Speh |
author_sort |
Thomas W. Speh |
title |
Business Marketing Management ; B2B |
title_short |
Business Marketing Management ; B2B |
title_full |
Business Marketing Management ; B2B |
title_fullStr |
Business Marketing Management ; B2B |
title_full_unstemmed |
Business Marketing Management ; B2B |
title_sort |
business marketing management ; b2b |
publisher |
Thomson |
publishDate |
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_version_ |
1742475646936809472 |