| id |
amikomlib-2743 |
|---|---|
| record_format |
oai_dc |
| spelling |
amikomlib-27432016-08-08 00:00:00Resource Centre UNIVERSITAS AMIKOM YOGYAKARTAMarketing Strategy,4eO.C. FerrellThoroughly revised and updated, Marketing Strategy, 4e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and - for the first time - photographs, the fourth eThomsonTEXT |
| institution |
Universitas Amikom Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| topic |
Thoroughly revised and updated, Marketing Strategy, 4e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and - for the first time - photographs, the fourth e |
| spellingShingle |
Thoroughly revised and updated, Marketing Strategy, 4e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and - for the first time - photographs, the fourth e O.C. Ferrell Marketing Strategy,4e |
| description |
|
| format |
TEXT |
| author |
O.C. Ferrell |
| author_facet |
O.C. Ferrell |
| author_sort |
O.C. Ferrell |
| title |
Marketing Strategy,4e |
| title_short |
Marketing Strategy,4e |
| title_full |
Marketing Strategy,4e |
| title_fullStr |
Marketing Strategy,4e |
| title_full_unstemmed |
Marketing Strategy,4e |
| title_sort |
marketing strategy,4e |
| publisher |
Thomson |
| publishDate |
|
| _version_ |
1742475653305860096 |