Kotabe, M. Global Marketing Management, 4e. John Wiley & Sons.
Chicago Style (17th ed.) CitationKotabe, Masaaki. Global Marketing Management, 4e. John Wiley & Sons.
MLA (8th ed.) CitationKotabe, Masaaki. Global Marketing Management, 4e. John Wiley & Sons.
Warning: These citations may not always be 100% accurate.