Citace podle APA (7th ed.)

Zimmerman, K. Electronic marketing Integrating electronic resources into the Marketing Process. The Dryden Press.

Citace podle Chicago (17th ed.)

Zimmerman, Kenneth. Electronic Marketing Integrating Electronic Resources into the Marketing Process. The Dryden Press.

Citace podle MLA (8th ed.)

Zimmerman, Kenneth. Electronic Marketing Integrating Electronic Resources into the Marketing Process. The Dryden Press.

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