Basic Marketing; A Global-Managerial Approach, 16e
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amikomlib-8532016-08-08 00:00:00Resource Centre UNIVERSITAS AMIKOM YOGYAKARTABasic Marketing; A Global-Managerial Approach, 16eJoseph P. CannonBasic Marketing 16e builds on the foundation pillars of previous editions ndash; the four Ps framework, managerial orientation, and strategy planning focus. 16e builds upon its pioneering beginnings that introduced the four Ps to the introductory marketiMcGraw HillTEXT |
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Universitas Amikom Yogyakarta |
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Perpustakaan Yogyakarta |
| topic |
Basic Marketing 16e builds on the foundation pillars of previous editions ndash; the four Ps framework, managerial orientation, and strategy planning focus. 16e builds upon its pioneering beginnings that introduced the four Ps to the introductory marketi |
| spellingShingle |
Basic Marketing 16e builds on the foundation pillars of previous editions ndash; the four Ps framework, managerial orientation, and strategy planning focus. 16e builds upon its pioneering beginnings that introduced the four Ps to the introductory marketi Joseph P. Cannon Basic Marketing; A Global-Managerial Approach, 16e |
| description |
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| format |
TEXT |
| author |
Joseph P. Cannon |
| author_facet |
Joseph P. Cannon |
| author_sort |
Joseph P. Cannon |
| title |
Basic Marketing; A Global-Managerial Approach, 16e |
| title_short |
Basic Marketing; A Global-Managerial Approach, 16e |
| title_full |
Basic Marketing; A Global-Managerial Approach, 16e |
| title_fullStr |
Basic Marketing; A Global-Managerial Approach, 16e |
| title_full_unstemmed |
Basic Marketing; A Global-Managerial Approach, 16e |
| title_sort |
basic marketing; a global-managerial approach, 16e |
| publisher |
McGraw Hill |
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1742477080643239936 |