Business Marketing

Business Marketing

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Bibliographic Details
Main Author: Frank G. Bingham, Jr.
Format: TEXT
Published: Irwin
Subjects:
Part 1: The Business Marketing EnvironmentChapter 1: Introduction to the Business Marketing EnvironmentChapter 2: Ethical Considerations in Business to Business MarketingChapter 3: Professional Selling and Sales ManagementChapter 4: The Organizational Buyi
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