Belch, G. E. (2004). Advertising and Promotion: An Integrated Marketing Communications Perspektive, 6ed. McGraw Hill.
Chicago Style (17th ed.) CitationBelch, George E. Advertising and Promotion: An Integrated Marketing Communications Perspektive, 6ed. McGraw Hill, 2004.
MLA (8th ed.) CitationBelch, George E. Advertising and Promotion: An Integrated Marketing Communications Perspektive, 6ed. McGraw Hill, 2004.
Warning: These citations may not always be 100% accurate.