Kotler, P. (2006). Principles of Marketing. Pearson Education,Inc.
Chicago Style (17th ed.) CitationKotler, Philip. Principles of Marketing. Pearson Education,Inc, 2006.
MLA (8th ed.) CitationKotler, Philip. Principles of Marketing. Pearson Education,Inc, 2006.
Warning: These citations may not always be 100% accurate.