Best, R. J. (2009). Market-Based Management: Strategies for Growing Customer Value and Profitability, 5e. Pearson Education,Inc.
Chicago Style (17th ed.) CitationBest, Roger J. Market-Based Management: Strategies for Growing Customer Value and Profitability, 5e. Pearson Education,Inc, 2009.
MLA (8th ed.) CitationBest, Roger J. Market-Based Management: Strategies for Growing Customer Value and Profitability, 5e. Pearson Education,Inc, 2009.
Warning: These citations may not always be 100% accurate.