Hoffman, K. D. (2006). Services Marketing: Concepts, Strategies, & Cases, 3e. Thomson.
Chicago Style (17th ed.) CitationHoffman, K. Douglas. Services Marketing: Concepts, Strategies, & Cases, 3e. Thomson, 2006.
MLA (8th ed.) CitationHoffman, K. Douglas. Services Marketing: Concepts, Strategies, & Cases, 3e. Thomson, 2006.
Warning: These citations may not always be 100% accurate.