APA (7th ed.) Citation

Oguinn, T. C. (2009). Advertising and Integrated Brand Promotion, 5e. South - Western.

Chicago Style (17th ed.) Citation

Oguinn, Thomas C. Advertising and Integrated Brand Promotion, 5e. South - Western, 2009.

MLA (8th ed.) Citation

Oguinn, Thomas C. Advertising and Integrated Brand Promotion, 5e. South - Western, 2009.

Warning: These citations may not always be 100% accurate.