International Marketing

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Main Author:	Philip R. Cateora
Format:	TEXT
Published:	McGraw Hill
Subjects:	Synopsis Cateora and Grahams International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a
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id	amikomlib-988
record_format	oai_dc
spelling	amikomlib-9882016-08-08 00:00:00Resource Centre UNIVERSITAS AMIKOM YOGYAKARTAInternational MarketingPhilip R. CateoraSynopsis Cateora and Grahams International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing aMcGraw HillTEXT
institution	Universitas Amikom Yogyakarta
collection	Perpustakaan Yogyakarta
topic	Synopsis Cateora and Grahams International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a
spellingShingle	Synopsis Cateora and Grahams International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a Philip R. Cateora International Marketing
description
format	TEXT
author	Philip R. Cateora
author_facet	Philip R. Cateora
author_sort	Philip R. Cateora
title	International Marketing
title_short	International Marketing
title_full	International Marketing
title_fullStr	International Marketing
title_full_unstemmed	International Marketing
title_sort	international marketing
publisher	McGraw Hill
publishDate
_version_	1742478576727359489

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