International Marketing

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Bibliographic Details
Main Author: Philip R. Cateora
Format: TEXT
Published: McGraw Hill
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id amikomlib-988
record_format oai_dc
spelling amikomlib-9882016-08-08 00:00:00Resource Centre UNIVERSITAS AMIKOM YOGYAKARTAInternational MarketingPhilip R. CateoraSynopsis Cateora and Grahams International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing aMcGraw HillTEXT
institution Universitas Amikom Yogyakarta
collection Perpustakaan Yogyakarta
topic Synopsis Cateora and Grahams International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a
spellingShingle Synopsis Cateora and Grahams International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a
Philip R. Cateora
International Marketing
description
format TEXT
author Philip R. Cateora
author_facet Philip R. Cateora
author_sort Philip R. Cateora
title International Marketing
title_short International Marketing
title_full International Marketing
title_fullStr International Marketing
title_full_unstemmed International Marketing
title_sort international marketing
publisher McGraw Hill
publishDate
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