APA (7th ed.) Citation

ELLLING, K. A. Introduction to modern marketing an applied approach. Macmillan Company.

Chicago Style (17th ed.) Citation

ELLLING, KARL A. Introduction to Modern Marketing an Applied Approach. Macmillan Company.

MLA (8th ed.) Citation

ELLLING, KARL A. Introduction to Modern Marketing an Applied Approach. Macmillan Company.

Warning: These citations may not always be 100% accurate.