APA (7th ed.) Citation

KOTLER, P. Marketing management ; analysis , planning , implementation , and control. Prentice Hall International.

Chicago Style (17th ed.) Citation

KOTLER, PHILIP. Marketing Management ; Analysis , Planning , Implementation , and Control. Prentice Hall International.

MLA (8th ed.) Citation

KOTLER, PHILIP. Marketing Management ; Analysis , Planning , Implementation , and Control. Prentice Hall International.

Warning: These citations may not always be 100% accurate.