APA (7th ed.) Citation

Pope, D. (1983). The Making of Modern Advertising. Basic Books Inc.

Chicago Style (17th ed.) Citation

Pope, Daniel. The Making of Modern Advertising. Basic Books Inc, 1983.

MLA (8th ed.) Citation

Pope, Daniel. The Making of Modern Advertising. Basic Books Inc, 1983.

Warning: These citations may not always be 100% accurate.