MCCARTHY, E. J. (1984). Learning aid to accompany basic marketing a managerial approach. Irwin.
Chicago Style (17th ed.) CitationMCCARTHY, E. Jerome. Learning Aid to Accompany Basic Marketing a Managerial Approach. Irwin, 1984.
MLA (8th ed.) CitationMCCARTHY, E. Jerome. Learning Aid to Accompany Basic Marketing a Managerial Approach. Irwin, 1984.
Warning: These citations may not always be 100% accurate.