McCARTHY, J. E., & PERREAULT, W. D. Application in basic marketing Clipping from the popular business press. Mc Graw Hill.
Chicago Style (17th ed.) CitationMcCARTHY, Jerome E., and William D. PERREAULT. Application in Basic Marketing Clipping from the Popular Business Press. Mc Graw Hill.
MLA (8th ed.) CitationMcCARTHY, Jerome E., and William D. PERREAULT. Application in Basic Marketing Clipping from the Popular Business Press. Mc Graw Hill.
Warning: These citations may not always be 100% accurate.