KOTLER, P. (1997). MARKETING MANAGEMENT: ANALYSIS, PLANNING, IMPLEMENTATION AND CONTROL. PRENTICE-HALL.
Chicago (17e ed.) BronvermeldingKOTLER, PHILIP. MARKETING MANAGEMENT: ANALYSIS, PLANNING, IMPLEMENTATION AND CONTROL. PRENTICE-HALL, 1997.
MLA (8e ed.) BronvermeldingKOTLER, PHILIP. MARKETING MANAGEMENT: ANALYSIS, PLANNING, IMPLEMENTATION AND CONTROL. PRENTICE-HALL, 1997.
Let op: Deze citaties zijn niet altijd 100% accuraat.