Trump, M. L. (1966). Essentials of marketing management. Houghton Mifflin Company.
Chicago Style (17th ed.) CitationTrump, Martin L. Essentials of Marketing Management. Houghton Mifflin Company, 1966.
MLA (8th ed.) CitationTrump, Martin L. Essentials of Marketing Management. Houghton Mifflin Company, 1966.
Warning: These citations may not always be 100% accurate.