Elam, H. G. (1978). Marketing for the non-marketing executive. Amacom.
Chicago Style (17th ed.) CitationElam, Houston G. Marketing for the Non-marketing Executive. Amacom, 1978.
MLA (8th ed.) CitationElam, Houston G. Marketing for the Non-marketing Executive. Amacom, 1978.
Warning: These citations may not always be 100% accurate.