APA (7th ed.) Citation

Kroeger, C. J. a. A. (1968). ADVERTISING, PRINCIPLES AND PROBLEMS, THIRD EDITION. Richard D.Irwin,Inc..

Chicago Style (17th ed.) Citation

Kroeger, Charles J.Dirksen and Arthur. ADVERTISING, PRINCIPLES AND PROBLEMS, THIRD EDITION. Richard D.Irwin,Inc., 1968.

MLA (8th ed.) Citation

Kroeger, Charles J.Dirksen and Arthur. ADVERTISING, PRINCIPLES AND PROBLEMS, THIRD EDITION. Richard D.Irwin,Inc., 1968.

Warning: These citations may not always be 100% accurate.