APA (7th ed.) Citation

Frederic A. Russel, F. H. B. a. R. H. B. (1988). SELLING: PRINCIPLES AND PRACTICES. McGraw-Hill.

Chicago Style (17th ed.) Citation

Frederic A. Russel, Frank H. Beach and Richard H. Buskirk. SELLING: PRINCIPLES AND PRACTICES. McGraw-Hill, 1988.

MLA (8th ed.) Citation

Frederic A. Russel, Frank H. Beach and Richard H. Buskirk. SELLING: PRINCIPLES AND PRACTICES. McGraw-Hill, 1988.

Warning: These citations may not always be 100% accurate.