Peterson, R. A. K. a. R. A. (1990). STRATEGIC MARKETING PROBLEMS: CASES AND COMMENTS. Allyn & Bacon.
Chicago Style (17th ed.) CitationPeterson, Roger A. Kerin and Robert A. STRATEGIC MARKETING PROBLEMS: CASES AND COMMENTS. Allyn & Bacon, 1990.
MLA (8th ed.) CitationPeterson, Roger A. Kerin and Robert A. STRATEGIC MARKETING PROBLEMS: CASES AND COMMENTS. Allyn & Bacon, 1990.
Warning: These citations may not always be 100% accurate.