APA (7th ed.) Citation

KOTLER, P. (1980). PRINCIPLES OF MARKETING. Prentice-Hall inc.

Chicago Style (17th ed.) Citation

KOTLER, PHILIP. PRINCIPLES OF MARKETING. Prentice-Hall inc, 1980.

MLA (8th ed.) Citation

KOTLER, PHILIP. PRINCIPLES OF MARKETING. Prentice-Hall inc, 1980.

Warning: These citations may not always be 100% accurate.