Cita APA (7a ed.)

RAPP, S. (1994). Beyond MaxiMarketing: The new power of caring and daring. McGraw-Hill Inc.

Cita Chicago Style (17a ed.)

RAPP, Stan. Beyond MaxiMarketing: The New Power of Caring and Daring. McGraw-Hill Inc, 1994.

Cita MLA (8a ed.)

RAPP, Stan. Beyond MaxiMarketing: The New Power of Caring and Daring. McGraw-Hill Inc, 1994.