APA (7th ed.) Citation

CRAVENS, D. W. (1986). Marketing. G.K. Hall & CO.

Chicago Style (17th ed.) Citation

CRAVENS, David W. Marketing. G.K. Hall & CO, 1986.

MLA (8th ed.) Citation

CRAVENS, David W. Marketing. G.K. Hall & CO, 1986.

Warning: These citations may not always be 100% accurate.