APA (7th ed.) Citation

ULANOFF, S. M. (1985). Handbook of Sales Promotion. McGraw-Hill Book Company.

Chicago Style (17th ed.) Citation

ULANOFF, Stanley M. Handbook of Sales Promotion. McGraw-Hill Book Company, 1985.

MLA (8th ed.) Citation

ULANOFF, Stanley M. Handbook of Sales Promotion. McGraw-Hill Book Company, 1985.

Warning: These citations may not always be 100% accurate.