APA (7th ed.) Citation

CATEORA, P. L. (1971). International Marketing. McGraw-Hill/Irwin.

Chicago Style (17th ed.) Citation

CATEORA, Philip L. International Marketing. McGraw-Hill/Irwin, 1971.

MLA (8th ed.) Citation

CATEORA, Philip L. International Marketing. McGraw-Hill/Irwin, 1971.

Warning: These citations may not always be 100% accurate.