ENIS, B. M. (1995). Marketing Classics A Selection of Influential Articles Eighth Ed. Prentice Hall.
Chicago Style (17th ed.) CitationENIS, Ben M. Marketing Classics A Selection of Influential Articles Eighth Ed. Prentice Hall, 1995.
MLA (8th ed.) CitationENIS, Ben M. Marketing Classics A Selection of Influential Articles Eighth Ed. Prentice Hall, 1995.
Warning: These citations may not always be 100% accurate.