MELDRUM, M. (1995). Key Marketing Concepts. Macmillan Press.
Chicago Style (17th ed.) CitationMELDRUM, Mike. Key Marketing Concepts. Macmillan Press, 1995.
MLA (8th ed.) CitationMELDRUM, Mike. Key Marketing Concepts. Macmillan Press, 1995.
Warning: These citations may not always be 100% accurate.