APA (7th ed.) Citation

(1995). Qower Handbook of Marketing, 4th Ed. Gower Publishing.

Chicago Style (17th ed.) Citation

Qower Handbook of Marketing, 4th Ed. Gower Publishing, 1995.

MLA (8th ed.) Citation

Qower Handbook of Marketing, 4th Ed. Gower Publishing, 1995.

Warning: These citations may not always be 100% accurate.