LILIEN, G. L. (1992). Marketing Models. Prentice Hall.
Chicago Style (17th ed.) CitationLILIEN, Gary L. Marketing Models. Prentice Hall, 1992.
MLA (8th ed.) CitationLILIEN, Gary L. Marketing Models. Prentice Hall, 1992.
Warning: These citations may not always be 100% accurate.