Building Brand Identity; A Strategy for Success in a Hostile Marketplace
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John Wiley & Sons
1995
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oai:jogjalib.com:310BKE0010852016-08-08 00:00:00Direktorat Perpustakaan Universitas Islam IndonesiaBuilding Brand Identity; A Strategy for Success in a Hostile MarketplaceUPSHAW, Lynn B.John Wiley & Sons1995TEXT658.834 3 / Lyn / j |
| institution |
Universitas Sanata Dharma |
| collection |
Perpustakaan Yogyakarta |
| description |
|
| format |
TEXT |
| author |
UPSHAW, Lynn B. |
| spellingShingle |
UPSHAW, Lynn B. Building Brand Identity; A Strategy for Success in a Hostile Marketplace |
| author_facet |
UPSHAW, Lynn B. |
| author_sort |
UPSHAW, Lynn B. |
| title |
Building Brand Identity; A Strategy for Success in a Hostile Marketplace |
| title_short |
Building Brand Identity; A Strategy for Success in a Hostile Marketplace |
| title_full |
Building Brand Identity; A Strategy for Success in a Hostile Marketplace |
| title_fullStr |
Building Brand Identity; A Strategy for Success in a Hostile Marketplace |
| title_full_unstemmed |
Building Brand Identity; A Strategy for Success in a Hostile Marketplace |
| title_sort |
building brand identity; a strategy for success in a hostile marketplace |
| publisher |
John Wiley & Sons |
| publishDate |
1995 |
| callnumber-raw |
658.834 3 / Lyn / j |
| callnumber-search |
658.834 3 / Lyn / j |
| _version_ |
1747909665137623040 |