BEST, R. J. (1997). Market-Based Management: Strategies for Growing Customer Value and Profitability. Prentice Hall, Inc.
Chicago Style (17th ed.) CitationBEST, Roger J. Market-Based Management: Strategies for Growing Customer Value and Profitability. Prentice Hall, Inc, 1997.
MLA (8th ed.) CitationBEST, Roger J. Market-Based Management: Strategies for Growing Customer Value and Profitability. Prentice Hall, Inc, 1997.
Warning: These citations may not always be 100% accurate.