Service Marketing : A Managerial Perspective

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Main Author: MCCOLL, Rod
Format: TEXT
Published: The McGraw-Hill Companies, Inc. 1998
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spelling oai:jogjalib.com:310BKE0013852016-08-08 00:00:00Direktorat Perpustakaan Universitas Islam IndonesiaService Marketing : A Managerial PerspectiveMCCOLL, RodThe McGraw-Hill Companies, Inc.1998TEXT658.8 / Rod / t
institution Universitas Sanata Dharma
collection Perpustakaan Yogyakarta
description
format TEXT
author MCCOLL, Rod
spellingShingle MCCOLL, Rod
Service Marketing : A Managerial Perspective
author_facet MCCOLL, Rod
author_sort MCCOLL, Rod
title Service Marketing : A Managerial Perspective
title_short Service Marketing : A Managerial Perspective
title_full Service Marketing : A Managerial Perspective
title_fullStr Service Marketing : A Managerial Perspective
title_full_unstemmed Service Marketing : A Managerial Perspective
title_sort service marketing : a managerial perspective
publisher The McGraw-Hill Companies, Inc.
publishDate 1998
callnumber-raw 658.8 / Rod / t
callnumber-search 658.8 / Rod / t
_version_ 1747909724528967680