KOTLER , P. (1999). Principles of Marketing, 8th. Ed. Prentice Hall, Inc.
Chicago Style (17th ed.) CitationKOTLER , Philip. Principles of Marketing, 8th. Ed. Prentice Hall, Inc, 1999.
MLA (8th ed.) CitationKOTLER , Philip. Principles of Marketing, 8th. Ed. Prentice Hall, Inc, 1999.
Warning: These citations may not always be 100% accurate.