GRONROOS, C. (1990). Service Management and Marketing: Managing the Moments of Truth in Service Competition. Lexington Books.
Chicago Style (17th ed.) CitationGRONROOS, Christian. Service Management and Marketing: Managing the Moments of Truth in Service Competition. Lexington Books, 1990.
MLA (8th ed.) CitationGRONROOS, Christian. Service Management and Marketing: Managing the Moments of Truth in Service Competition. Lexington Books, 1990.
Warning: These citations may not always be 100% accurate.