Promotional Strategy : Managing the Marketing Communications Process, Eighth Edition
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Irwin/McGraw-Hill
1994
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oai:jogjalib.com:310BKE0015902016-08-08 00:00:00Direktorat Perpustakaan Universitas Islam IndonesiaPromotional Strategy : Managing the Marketing Communications Process, Eighth EditionENGEL, James F.Irwin/McGraw-Hill1994TEXT658.82 / Jam / i |
| institution |
Universitas Sanata Dharma |
| collection |
Perpustakaan Yogyakarta |
| description |
|
| format |
TEXT |
| author |
ENGEL, James F. |
| spellingShingle |
ENGEL, James F. Promotional Strategy : Managing the Marketing Communications Process, Eighth Edition |
| author_facet |
ENGEL, James F. |
| author_sort |
ENGEL, James F. |
| title |
Promotional Strategy : Managing the Marketing Communications Process, Eighth Edition |
| title_short |
Promotional Strategy : Managing the Marketing Communications Process, Eighth Edition |
| title_full |
Promotional Strategy : Managing the Marketing Communications Process, Eighth Edition |
| title_fullStr |
Promotional Strategy : Managing the Marketing Communications Process, Eighth Edition |
| title_full_unstemmed |
Promotional Strategy : Managing the Marketing Communications Process, Eighth Edition |
| title_sort |
promotional strategy : managing the marketing communications process, eighth edition |
| publisher |
Irwin/McGraw-Hill |
| publishDate |
1994 |
| callnumber-raw |
658.82 / Jam / i |
| callnumber-search |
658.82 / Jam / i |
| _version_ |
1747909765220007936 |