MALHOTRA, N. K. (1999). Marketing research: An Applied Orientation, 3rd. Ed. Prentice Hall.
Chicago Style (17th ed.) CitationMALHOTRA, Naresh K. Marketing Research: An Applied Orientation, 3rd. Ed. Prentice Hall, 1999.
MLA (8th ed.) CitationMALHOTRA, Naresh K. Marketing Research: An Applied Orientation, 3rd. Ed. Prentice Hall, 1999.
Warning: These citations may not always be 100% accurate.