Markets. (2000). Markets of One: Creating Customer Unique Value Through Mass Customization. A Harvard Business Review Book.
Chicago Style (17th ed.) CitationMarkets. Markets of One: Creating Customer Unique Value Through Mass Customization. A Harvard Business Review Book, 2000.
MLA (8th ed.) CitationMarkets. Markets of One: Creating Customer Unique Value Through Mass Customization. A Harvard Business Review Book, 2000.
Warning: These citations may not always be 100% accurate.