BUCHHOLZ, A. (2000). What Makes Winning Brands Different: The Hidden Method Behind the World's Most Successful Brands. John Wiley & Sons.
Chicago Style (17th ed.) CitationBUCHHOLZ, Andreas. What Makes Winning Brands Different: The Hidden Method Behind the World's Most Successful Brands. John Wiley & Sons, 2000.
MLA (8th ed.) CitationBUCHHOLZ, Andreas. What Makes Winning Brands Different: The Hidden Method Behind the World's Most Successful Brands. John Wiley & Sons, 2000.
Warning: These citations may not always be 100% accurate.